During the two-day event, Messe Düsseldorf and DFL Deutsche Fußball Liga showed three Innovation Matches which gave more than 900 guests from 21 countries the opportunity to see technical advancements which will add value to the sports experience in the future live in action. The aim was to experience and test technical innovation in real time and invite guests to give feedback.
Video assistant 2018-19: More transparency for spectators in stadiums and on screens – Calibrated offside line deployed
More information for spectators in stadiums and on TV screens, additional certainty through the use of the calibrated offside line: The best possible transparency is set to further improve the acceptance of the video assistant in the upcoming 2018-19 Bundesliga season.
Bundesliga football has a brand-new star that is certain to be involved in all goal-scoring action during the new season 2018-19. For the next four seasons, DERBYSTAR is back on the German football stage with the BUNDESLIGA BRILLANT APS, the official match ball for Bundesliga and Bundesliga 2 until the 2021-22 season.
Sleek, substantial, scalable: How Bundesliga partners worldwide benefit from prize-winning rebranding
Optimised for an increasingly digitalised world, the new Bundesliga look and feel ensures brand recognition across all channels and platforms. As the league is crowned “Digital Brand of the Year” for the new future-forward Bundesliga design, partners and sponsors are set to gain increased fan affinity. Here’s why.
Bundesliga is the “most energetic league with unbelievable atmosphere” according to FOX Sports host, Ian Joy. FC Bayern München, Borussia Dortmund, and DFL representatives share insights into U.S. market success and international growth.
Read what Alexander Günther, Managing Director of DFL subsidiary Sportcast, and Tim Achberger, Head of Innovation & Technology Management, reveal of the inaugural innovation trade fair.
SportsInnovation 2018 has closed its doors. See what the event had to offer on Day 2.
Pioneering sports tech event has invitees raving about insights gained. This one-of-a-kind gathering of global experts made its mark and is set to make its mark as the go-to event in international sports and technology.
SportsInnovation 2018 has successfully started. Day 1 in pictures.
On Day 1 of SportsInnovation 2018, 449 handselected guests explored pioneering broadcasting approaches, virtual reality “realness,” and vivid match analysis & data solutions like you’ve never seen before.